Filippo Gregoretti is a pioneer in the combination of technology, visual arts, performance, music, coding and storytelling. He is a transmedia artist with a focus on algorithms, as well as a pianist, composer, developer, and fine artist. His primary interest lies in exploring the connections and overlaps between art, music, science, technology, and human nature.
His artistic practice incorporates his own original artistic artificial intelligence algorithms and encompasses installations, live performances, music, interactive works and visual art.
He exhibitied, performed and spoke at prestigious venues such as the World Economic Forum, ISEA, Manifesta, IIC London, LCG Berlin, Videocittà, LPM, and the Genova Science Festival.
He invented the concept of “App Artwork” and released the first ever works of art that were made into applications and distributed in the official stores. He is a professor at the Suor Orsola Benincasa University of Naples, where he lectures on numerous subjects such as “Transmedia creativity” and “Authorship and technologies for digital experiences.” He also collaborates with the Naples State Fine Arts Academy, giving lectures and workshops on various topics involving the combination of the arts, technology, algorithms and the performative act.
His awards include the Perseo D’Oro first prize at Mediartech, the Festival Internazionale dell’Opera Multimediale 1996, presided over by Gillo Pontecorvo’s jury. In the early 1990s, he founded Alpha Channel and ForteYang International, the first artistic studios focused on interactivity, networks and innovative works involving digital technologies. In 1992, he launched “NeT-ArT,” one of the earliest art-related dynamic experiments on the internet. In addition to focusing on his personal artistic practice, his experience spans as a visual artist, performer, composer, producer, designer, author and creative developer on an uncountable number of innovative projects in the arts, entertainment, and technology, working with institutions in Europe, Asia, the United States, and the Middle East. His artworks have been exhibited in international venues, and his compositions have been used as soundtracks for audio-visual products and artistic initiatives and have been published by major record labels. He has performed internationally as a solo musician, accompanied by other performers or by his digital beings, on hundreds of occasions since the ‘80s.
Over the last two decades, he has created the concept, algorithms, and technology that make up “Amrita,” an artistic artificial intelligence, or “artificial artistic evolving personality,” aiming at emulating human emotion and complexity in the creative act. “Amrita” is the result of his inspiration and knowledge gained as a visual artist, piano improviser, and composer, as well as his research on intelligent algorithms and interiority.
He frequently performs on the Harmonium with Amrita in what the artist refers to as “Transhuman Yoga” sessions throughout Italy and abroad and gives presentations and workshops on themes related to his artistic research, with a focus on the relationship and spiritual connection that exists between human consciousness, the arts, the performative act and technology. He exhibits his works of art, “Sadyah” (crystallized moments of co-creation between the human and the artificial), and creates site-specific installations internationally in solo exhibitions and events.
His work of art based on his emotional AIs, “Timelessness,” premiered at ISEA2024, the 29th International Symposium on Electronic Art, with an installation and several performances during June 2024 in Brisbane, Australia, and was presented internationally at several venues, including the Videocittà Festival in Rome.
During 2024 he has been a resident artist in the EU Commission project S+T+ARTS AIR, working with SONY CSL Rome and PINA, researching the creation of an instinctive relationship between human consciousness and AI leveraging artistic performance and co-creation, and the emotional artistic interpretation of infosphere moral values. During the residency, “Togetherness,” a ground-breaking piece of algorithmic art reflecting on hate speech, was created. It premiered at Manifesta 15 and was presented at several prestigious locations, such as the World Economic Forum in Davos.
Currently, as an artist-in-residence at INGV, the National Institute for Geophysics and Vulcanology, he is investigating the representation of geoscientific data, such as simeographs and electromagnetic solar readings, through the fusion of visuals and music, leveraging creative algorithms and AI.